KFC. Double Down Countdown

Every year the Double Down is released in the UK for a few weeks only. To show fans precisely how long they had left to buy the burger, we created a live countdown that aired on TV, Instagram and on CanIGetADoubleDown.com.

Each time the spot aired, the countdown clock counted down the days, minutes and hours until the Double Down disappeared off the menu. 

The website >

The social media GIFS >

The TV >