Guinness. Foot Pints

Foot Pints: The only boots to get a round in. 

The promo received over 8m organic views in little over a week.

Pre-registrations were open for a fortnight and nearly 20k people signed up to get their hands feet on a pair. Almost a third of those who signed up were from hot countries, including Puerto Rico... A country that doesn't get any snow. 

Wherever it snowed, we showed up with our Foot Pints, paving a path to the pubs of Ireland and GB.